The Digital Sales Specialist will leverage online sales platforms and digital marketing techniques to stimulate sales growth, increase brand awareness, and build strong customer relationships. This role requires a blend of sales acumen, digital marketing knowledge, and strong communication skills.
- Develop and implement effective digital sales strategies to target potential customers across various online channels.
- Identify and generate leads through online advertising, social media, email marketing, and SEO strategies.
- Engage with customers through digital platforms, addressing their inquiries, and assisting in their buying journey.
- Monitor and analyze sales performance metrics to optimize digital marketing efforts and sales processes.
- Work closely with marketing teams to develop campaigns that support sales objectives and enhance brand visibility.
- Maintain in-depth knowledge of product offerings to effectively communicate benefits and features to customers.
- Utilize Customer Relationship Management (CRM) tools to track interactions, manage leads, and follow up on sales opportunities.
- Stay updated on industry trends and competitor activities to refine sales tactics and identify new opportunities.
- Bachelor’s degree in Business, Marketing, or a related field.
- Proven experience in digital sales or a similar role.
- Strong understanding of digital marketing principles and online sales strategies.
- Proficient in using CRM software and digital sales tools.
- Excellent communication and interpersonal skills.
- Ability to analyze data and derive actionable insights.
- Self-motivated with a results-driven approach.